Hello! Welcome to my portfolio!
Branding | UI/UX | Illustration
Pup Pop Branding (IN PROGRESS)
Concept: What’s more fun than taking your pup on a walk and Summer? This brands goal is to have healthy frozen treats for dogs during summer on wheels. The logo is of a dog with one ear lifted to listen for Pup Pop’s ice cream truck. It is a combination of simple clean design and messy fun. The series of icons of fruit is for the menu on the food truck. The illustration of the dogs is to show the diversity in dogs Pup Pop serves. The wave pattern references to Summer and the messiness of dogs eating ice cream. Messy Pup Pop is a typeface I created to show the messy fun of dogs eating ice cream in Summer. Clean Pup Pop is a typeface I created to contrast with Messy Pup Pop. The colors refer to the colors that dogs are able to see, blue and yellow.
Lawrence Sunshine Foundation Rebranding (IN PROGRESS)
Concept: The Lawrence Sunshine Foundation is an organization to help foster children feel more at home by the donations of toys, clothes, money, and more. The box holds donation items like clothes, toys, blankets etc. The box of colored pencils is given to each child and family that The Lawrence Sunshine Foundation helps to give them a “sense of home” and to give them something of their own. The campaign appears on the organizations Facebook page and other social media. The children drawing the logo in their own way connects the people who donate and the children they help.
Chalmers Cafe Redesign
Concept: Redesigning the bar space in Chalmers cafe with some more life and function. The graphical pattern mural gives the space movement and life with a subtle hint at KU’s branding. The booth seating flips around the space and allows for more collaboration opportunities for students.
Cosmetics of Public Typography
Concept: The story of three women from different generations and their process of applying makeup. As their stories progress, we get a closer look at the different typography on the products that each of the women uses. The colors used through the book follow a monochromatic pink color scheme commonly seen in the beauty industry. The other elements in the book also relate back to the beauty industry with being clean, concise, and elegant.
Verbal Abuse Awareness Posters
Concept: A duo of posters that bring awareness to verbal abuse for young women. The colors of the poster are a subtle hint at the bruises that the verbal abuse leaves on these young women’s mental health. The mouth illustration on the poster was drawn by myself and later vectorized to give a gritty look to fit the ugly truth.
Z's Divine Rebranding
Concept: A small Lawrence coffee shop with three different locations. The rebranding is focused on creating a mascot and vibe fit for a goddess. As part of embracing the organic coffee they sell, the rebranding expands on that idea and feeling.
Concept: A biodegradable cupcake box with some sass. Normal single cupcake boxes are usually completely made out of plastic. This proposes the solution of a biodegradable box that holds the cupcake secure during its travel. The box is shaped like a cupcake with fun quirky phrases.